Four Tet - Beautiful Rewind
As anyone who follows Four Tet on twitter knows he has released an album on his own this month. I can’t be more exact with a date because there wasn’t really one. The LP’s arrived at independent stores when they had been sent and were put on shelves as they arrived.
This was the first album since the massively popular There Is Love In You, so it could be considered a risk, no publicity, no pre-order, no stream, just get it from me. I think it’s great. Obviously new bands couldn’t get away with this, a lot of the sales will be from people who have already heard the name. Word-of-mouth obviously helps, and now with Twitter et al its easier. I imagine the sales will grow slowly, it’s a different approach that shows Hebden is here for the music rather than the fame. People who care will listen and I think they will be more likely to pay for it if they have that direct access to the artist.
The album itself is great, Unicorn, my favourite is streaming below.